The sound of the TR-808 is the driving heartbeat that pulses under countless genre-defining tracks spanning four decades of music. Hear the stories from generations of music makers who share 808 things in common in our full-length 'Building a Beat: Inside Legendary TR-808 Tracks' video. Featuring Arthur Baker, Carl Craig, Jimmy Jam & Terry Lewis, Jermaine Dupri, A Guy Called Gerald, Cozmo D (of Newcleus), Bobby Ross Avila & IZ Avila (Avila Brothers). Watch the full-length video at https://youtu.

This is your chance to have your very own 808—the sound of choice for every generation of producer and beatmaker. Try the official Roland TR-808 plugin for FREE until August 31st | Roland