Logos, graphic elements, templates, photos, stationery and so much more. Here, you’ll find all of the assets you need to spread the VCU story far and wide. Log in to download everything you need to bring the VCU brand to life.

VCU is a place unlike any other. Our brand is equally distinctive. Through bold headlines, expressive typefaces, and a powerful message, we grab attention and stand out from the crowded field of universities and health systems.

Website branding requirements including the branding bar, unofficial logos and seals, and unit context.

These high-resolution images and overlays are available for download and use by the VCU community. To get started, download an image and then size it using a tool such as Landscape, which allows you to create image sizes optimized for popular social media networks.

Virginia Commonwealth University’s name and marks are registered and protected. Those marks registered through the State Corporation Commission (SCC) allow the use of the ™ mark and those registered through the United States Patent & …

The VCU identity represents us at the most basic and critical levels. It is a signature, a stamp of quality and a symbol of pride. Our visual style offers a clean, modern aesthetic that meets high standards of visual accessibility while promoting credibility, trust and warmth in the design.

In this section, we break down the logos, colors and typography that defines our brand. You’ll also find guidance on photography and creating written content that helps showcase how VCU Health provides comprehensive, safe and quality care.

Note: Please review and adhere to the VCU and VCUarts brand standards guide when using the graphic elements and logos from the this website. Any deviation from these rules and standards must be submitted to the VCUarts Communications Team for approval.

At this level, sub-entities are treated remotely from the VCU and VCU Health logos. Sub-entities include departments and divisions, units and clinics, service lines and programs, offices, buildings and outpatient locations.

Ranked a top 50 public research university, VCU is a place where discovery and creativity go hand in hand. Located in downtown Richmond, Virginia, its more than 200 programs emphasize hands-on learning, creativity and engaging in the world around us.