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The buzz around contextual targeting is ramping up in the online advertising world, with the promise that it will solve issues surrounding privacy, transparency, and more. But where is its impact ...
Google also announced that it will incorporate its existing commerce media suite, which was previously available through ...
It’s not what you know, but who you know. That quote is supposed to be about networking. But it’s even more important to know ...
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Adweek on MSNRetail Is Becoming the New Media FrontierThis post was created in partnership with Kantar Key takeaways Today, stores are no longer just places to shop. We've entered ...
RMNs increasingly enable both endemic and nonendemic brands to leverage retailers’ powerful and highly granular first-party ...
After years of shuttering brands and reducing headcount, BDG has transformed into a media company built for the new media ...
Re-design, re-skill, re-deploy - Chief People Officer Nathalie Scardino on how Salesforce is eating its own agentic HR dog ...
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