Thanks to AI, that strategy isn’t commonly used anymore. As AI features roll out not only in Google Ads but other advertising ...

Parents are buying unnecessary and potentially harmful toddler milks for their children due to deceptive and unlawful marketing, lawsuits say.

British American Tobacco for years fought the sale of unauthorised, disposable vapes in the U.S. - the world's largest market ...

FMCG brands are moving beyond traditional sales and media data to build robust first-party data strategies. With digital ...

Target CEO Brian Cornell plans to step down Feb. 1. He helped reenergize the company but has struggled to turn around weak ...

At the intersection of commercial real estate and technology, REItrades is redefining how institutional commercial real estate assets change hands. By combining an AI-powered marketing engine, a vast ...

Video has quickly become one of the most influential tools in the marketing world. Today’s consumers are drawn to dynamic, ...

Family and friends will gather September 13 to remember Denise Small, and are sharing this remembrance with her community: To ...

What is a GTM Engineer? Is it a new role or a re-imagining of existing Marketing and Sales Operations roles? I dive into the ...