PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Continuing for the second season, Ghost Waves 2.0 are everywhere from red carpets on the likes of Miley Cyrus and Hailey ...

Flowing over the structured shoulders of her blue and white floral R13 suit were cascades of curls. They hit the perfect mark ...

Members of the Bey Hive may have noticed the "Irreplaceable" singer is sporting a new ‘do. Upon embarking on the Cowboy ...

May 1, 2025. More for You ...

The singer Coco Jones, dressed in an ivory suit by the Indian designer Manish Malhotra, was among the first of the night to ...

Don’t let self-care fall by the wayside when you’re on the road. We talked to experts to find out how best to keep your ...

A look at 2025's version of the Italian bob, how to style it, how to maintain and inspiration images to take to your ...

To style, install a kinky curly or fluffy-textured weave with a middle part. Melt the lace down with glue or spray. Lay the edges and to keep the volume, lightly pick the hair out with your fingers or ...

WE all love a fresh curly blow-dry at the hair salon but what if you could get one at home without forking out hundreds of ...

Curtain bangs have taken the world by storm as an easy, face-framing hairstyle that works with nearly any hair type and hair ...

Want that sleek, glossy, Kylie Jenner-level blowout without frying your strands? Say hello to your new hair obsession.