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To improve its content strategy and collaboration with the marketing and sales departments, The Philadephia Inquirer ...
Schibsted created its user interest predictions (UIP) model to ensure it not only delivered valued personalised experiences ...
Print is evolving, not fading. At the INMA South Asia News Media Festival in Mumbai, publishers and marketers championed print newspapers as trusted, localised, premium platforms. With creative ...
A mongst the many changes brought about by the changing landscape is the decline of traditional advertising sales. For ...
South Asian media companies are embedding personalisation into every layer of their operations — from AI-powered newsrooms to chatbot-driven advertising. At the INMA South Asia News Media Festival in ...
At INMA's South Asia News Media Conference in Mumbai, advertisers and publishers embraced strategic reinvention. From AI-led ...
At the INMA South Asia News Media Conference, AI emerged as a company-wide catalyst — reshaping editorial workflows, ...
H ave you noticed ChatGPTs new tiles? These look very publisher friendly in that they encourage click-through to sites.
INMA World Congress of News Media 2026: In 2026, we’ll meet at the heart of a city that symbolises transformation, openness, and change — surrounded by landmarks that tell the story of Europe ...
Newsroom Development: Based on the initial situation outlined above and the questions derived on the topic of the housing crisis, we have defined the following goals: •Creating more transparency with ...
Summary: After seven years of adding new functionality to fast-transitioning media companies, the year ahead will be focused on back-filling and optimising those competencies, according to “News Media ...
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