Explore the latest company news, creator and artist profiles, culture and trends analyses, and behind-the-scenes insights on the YouTube Official Blog.

The FIFA World Cup™ is a global cultural moment that demands a stage as large as its legacy. Today, we are proud to announce that YouTube has officially partnered with FIFA to become a Preferred ...

Damn … did you see what I saw between the Grammys, the Super Bowl, and The BRITs? Music isn’t just at the center of culture, it IS culture. These moments reassure ...

Stunt performers are often the unsung heroes of Hollywood’s biggest productions, but on YouTube, they take center stage. Combining gymnastics, martial arts, and engineering, creators from a variety of ...

The 98th Oscars are nearly here, and YouTube is the destination for fans to engage with the biggest night in Hollywood. This Sunday, March 15, you can follow the action in real-time with four official ...

Matt Belloni, an entertainment lawyer and former editor at The Hollywood Reporter, is a founding partner at Puck, where he writes the “What I’m Hearing” newsletter, a must-read for those interested in ...