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Join Katie as she talks with Lauri Kien Kotcher, CEO of quip for a conversation on her unique career journey, embracing challenges, her midfielder mindset, navigating career moves, networking, and ...
In this episode of the Business of Marketing podcast, we’re joined by James Grant, SVP and Head of Advanced TV at Equativ, a global ad tech platform powering the future of video advertising James ...
In this episode of the AW360 podcast, we’re joined by Matt Owens, Chief Design and Innovation Officer at Athletics, a boutique brand innovation studio based in NYC. Matt shares how Athletics helps ...
Everywhere you look, tech companies, commerce media networks (CMNs), and advertisers are touting AI capabilities that will “revolutionize” the space. Phrases like “enhanced targeting,” “automated ...
We are living in a constant state of uncertainty. Every day seems to bring more breaking news with universal impact, and what used to be called ‘once-in-a-lifetime’ headlines feel like weekly events.
Digital publishers have faced a slew of disruptions, from social media algorithms reshaping audience engagement to search updates upending traffic strategies. Generative AI is ushering in another ...
Five years ago, the world was reeling from the COVID-19 pandemic. With billions of people forced to make drastic changes to their lives, few industries were subjected to greater upheaval than retail ...
If any one brand mascot should be blown up, it’s Wally, the iconic brand persona behind the WARHEADS candy. Only a few brand mascots have ever successfully exploded in the advertising landscape. One ...
The land of the free. The home of the brave. And the dream of many, the world over. “The shining city upon a hill”, as Ronald Reagan quoted. From the Declaration of Independence, through the ...
Not all brand memories are made with a handshake and a business card. Sometimes, they linger on the tongue—a citrusy fizz from a custom soda, a surprising twist on a familiar snack, or the deep ...
The live music industry performed at its very best in 2024. We saw some record-breaking tours from global stars across multiple genres and a strong presence of internationally renowned acts gracing ...
In an age where technology is reshaping every facet of our lives, the debate between human originality and artificial intelligence (AI) continues to gain momentum. At the heart of this discussion lies ...