Story Kitchen and Toys“R”Us Studios, the entertainment production arm of the global toy brand, have teamed up to develop a live-action film.

However, a revamped Toys R Us brand, currently owned by WHP Global and operating as Parsippany-based Tru Kids Brands, did get a second life across the Northeast, mostly within Macy’s stores at malls.

Johnson and Goldberg, who co-founded Story Kitchen, called Toys ‘R’ Us “a cultural touchstone that continues impacting the child in all of us today. As ‘80s kids who considered the store one of the ...

According to a report from Variety, a film is in development about the iconic toy store chain Toys ‘R’ Us. Developing this new film is production company Story Kitchen. Apparently, the script ...

Here's a sentence I never thought I'd write: there's a live-action Toys "R" Us movie in the works. “Toys 'R' Us is a cultural touchstone that continues impacting the child in all of us today ...

A movie based on retailer Toys 'R' Us is reportedly happening. Variety states that this film won't be a biographical drama about the business like Blackberry, Tetris and Air, but a fictional ...

HONG KONG, May 8, 2025 /PRNewswire/ -- With 40 years as a leading name in toys and play, Toys"R"Us Asia proudly unveils its bold new brand promise, Live Toyful, marking the exciting culmination of a ...

“Toys ‘R’ Us is a cultural touchstone that continues impacting the child in all of us today,” Story Kitchen co-founders Dmitri M. Johnson & Mike Goldberg said in a statement. “As ’80s ...

A new live-action movie is in the works about the iconic toy store, Toys “R” Us. Variety reports the project will be a modern, fast-paced adventure that also explores the brand’s history ...