Researchers from the University of Rochester and the University of Maryland have published a study that examines whether and ...

All told, Zuckier has over 25 years of experience in marketing, leading cross-functional teams, executing high-impact ...

The music industry is changing fast — and the artists who master social media, affiliate marketing, and influencer ...

Since the early 2000s, businesses have followed the same digital advertising playbook: Placing their products in digital ...

In an increasingly crowded market, Ann Arbor businesses are turning to social media to build their consumer base and reach ...

Discover the difference between content and social media marketing. Learn how each fits into your digital marketing strategy.

As social media platforms remain a constant factor in our daily lives, it’s no surprise businesses are heavily invested in this growing industry and utilizing the space to connect with their customers ...

According to the latest Verizon survey for the State of Small Business, it seems that more SMBs are turning to AI for content ...

Digital marketing in 2025 is all about working smarter—not harder. With new tools launching constantly, it can be overwhelming to figure out which ones actually make a difference. That’s why we’ve ...

The rapid advancement of technology is reshaping how professionals work across industries, especially in marketing. Today's ...

Social media marketing is more than posting content. It’s about building a strong brand presence and connection with your audience. Social promotion strategies require proper branding ideas and ...

“The social media impact of this past ... As far as needing a national horse-racing marketing campaign, Bond said “absolutely ...