Zoomd Technologies Ltd. (TSXV: ZOMD) (OTC: ZMDTF) and its wholly-owned subsidiary Zoomd Ltd. (collectively, "Zoomd" or the ...

Does having different teams work in disparate applications do more harm than good? The post Have we point solution-ed ...

At AdHive Group, this starts with data and is accelerated by marketing technology (MarTech). I define customer experience as a frictionless journey that supports the customer throughout their ...

You built your martech stack to bring you closer to your customers — to make sharper decisions, craft smarter campaigns, and ...

For nearly a decade, the marketing world has fantasized about the inevitable convergence of adtech and martech. Analysts promised a revolution: a frictionless union of these ecosystems that would ...

I’m not saying we shouldn’t run traditional Search Ads within our Google Ads accounts. Rather, we should continue to leverage a full mix of campaign types to prevent gaps in coverage while ...

CNN Films announced today it is producing an “authorized yet unfiltered documentary” of comedian Chevy Chase named for one of his most famous “Saturday Night Live” catch phrases, “I’m ...

Databricks, the Data and AI company, today announced the launch of Data Intelligence for Marketing, combining the Data Intelligence Platform with out-of-the-box integrations to an ecosystem of leading ...

I don’t really get putting everything on the line for one encounter, and probably part of that is because I live in New York City, I’m a gay man, and just the opportunities are literally endless.

I’m sure your colleague has negotiated some very contentious divorces, but her clients’ exes are still human beings with feelings! I should also say that I am someone who absolutely hates ...

I’m bullish on Performance Max, but it’s not a perfect campaign. Here’s what I admire about it and a few things I wish Google would improve. Pro: It lets you scale beyond intent Let’s say ...

The Texas A&M staff has still been out on the road checking in with several of their top targets. Activity on the recruiting trail will heat up in just a couple of weeks when official visits get ...