Science and philosophy explain why a color is objectively real, even when people see the same shade differently.

Scientists found that a single gene controls striking corn snake patterns like stripes and blotches. While essential for ...

In corn snakes, only a single gene controls their vast diversity of skin colours and patternings, new research has found. The ...

For the first time, humans might have glimpsed a rainbow of color that lies just beyond our sight – including a "blue-green ...

A team of scientists has found a way to unlock a color that doesn't exist in the natural world. Named "olo," this new shade ...

The "dopamine decor" trend was supposed to make my space happy and colorful. Now, I hate it after a few months and regret how ...

Moreover, an object’s color may appear differently against different backgrounds or under different ... laws are used to explain how objects and light affect perception and the colors of other ...

The newly described method and prototype machine is called the Oz Vision System, (a not-so-subtle nod to reaching somewhere ...

Sea slugs use bold, bright colors under sunlight to warn predators of their toxic traits. These colors are easier for fish to ...

Scientists at UC Berkeley have achieved the seemingly impossible — they’ve created a color that lies beyond the natural range ...