Seattle-based real estate startup EDEN announced $3.7 million in fresh funding to bolster its software aimed at boosting ...

The final touch before someone makes a purchase is located at the bottom of the funnel. These channels are of the utmost importance because they allow you to build your strategy from the bottom up.

EDEN, a pioneering digital sales enablement platform in the home services industry, announced a $3.7 million funding round ...

We should take a wide-angle view and say that performance spans every stage of the funnel, top to bottom. Honestly, what's the point of a high conversion rate at the bottom if your audience is hitting ...