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Apple is known for sleek, minimalist design, from its products to its branding. We've already recapped the Apple logo history ...
Brands like Vogue and Rolex use serif fonts to exude luxury and timelessness. Sans-Serif Fonts: Clean and modern, sans-serif ...
Gotham is our brand’s sans-serif font and a typographic workhorse. It can be used in a variety of ways: for headlines, body copy and captions. It also works well for charts, graphs and displaying data ...