Growth marketing is a marathon, not a sprint. Learn how to implement the field’s basic principle of relationship-building in ...

Atria and Emily Bestler Books have launched a new horror imprint called 12:01 Books, which aims to identify, grow and publish ...

The launch of Romance Club is in response to the genre’s meteoric rise since 2020. Romance fiction continues to set hearts ...

US food heavyweight Kraft Heinz has posted a slump in full-year operating profit linked to a $3.7bn non-cash impairment loss.

Kyle Books, part of Octopus Publishing Group, has dished up COOK: Serve up Joy: Recipes for Sharing, the first book book by ...

Vintage store owner and world-famous Wrangler collector Rikiya Kanamaru has published a new book containing 200 pieces from ...

Along with continuing her Bridesmaids for Hire series and giving us another Christmas in Kringletown, Meghan Quinn is also ...

The stakes for Super Bowl advertisers are higher than ever. Brands that follow compelling broadcast creative with strong ...

As people start the new year with declaring personal resolutions, Costco will start its 2025 with a series of changes for shoppers ...

Taking a stylish and cinematic approach, DKNY’s spring campaign features Lila Moss as the new global face of the brand. In ...

Empowering Founders with Strategic Publishing SolutionsLas Vegas, Nevada--(Newsfile Corp. - January 27, 2025) - Branding by Books, a leader in ...

Full disclosure: I too belong to the tribe of ad professionals who wrote books to promote their business (FCB Ulka Brand Building Advertising – Concepts & Cases came out in the year 2000).