ASO is the process of improving your mobile app’s visibility on app stores, which leads to increasing app conversion rates. App store optimization also focuses on optimizing the app’s marketing copy, ...

and visual elements like icons and screenshots will improve its visibility in app stores like Google Play and the Apple App Store. By making your app easy to find and appealing to potential users, you ...

However, Appfigures’ analysis found the App Store made $61.5 billion globally in 2022, which grew to $91.3 billion in 2024.

Apple has filed an emergency motion, asking a federal appeals court to put a pause on orders that would significantly change ...

"The new rules profoundly undercut the integrated iOS ecosystem that this Court sustained as lawful and that is the ...

After filing an appeal, Apple is now asking the Ninth Circuit Court of Appeals to pause the Epic vs. Apple injunction ...

Epic Games’ stunning victory blocks Apple from imposing fees on purchases made outside the App Store. Epic Games’ stunning victory blocks Apple from imposing fees on purchases made outside the ...

Apple on Monday lodged an appeal to challenge a US judge’s ruling that ordered the tech company to immediately open its lucrative App Store to more competition. Apple in a court notice said it ...

Apple has asked the U.S. District Court in Northern California to pause the enforcement of new App Store rules following its recent loss to Epic Games. In the emergency motion filed on Wednesday ...

The hits keep coming for Apple and its App Store policies. A new class-action lawsuit filed today alleges that Apple “penalized developers who sought to use linked payments with fees that ...

Epic Games said on Friday that it submitted Fortnite to Apple’s App Store, the month after a judge ruled in favor of the game ...