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Explore the latest company news, creator and artist profiles, culture and trends analyses, and behind-the-scenes insights on the YouTube Official Blog.

Designed for the big screen and Wii Remote, the new YouTube app for Nintendo Wii brings the YouTube videos and channels you love to your TV. Wii owners in the U.S ...

Our third Release Notes installment is here, and today we’re talking about Shorts! I sat down with YouTube’s Chief Product Officer Johanna Voolich to talk about the broader opportunity for Shorts, ...

Editor's note by Neal Mohan, Chief Product Officer: Bringing Shorts to our community has transformed the way people create and watch video on YouTube. When we introduced this new format, we optimized ...

As we close out another year of discovering new music and rewinding classic hits, we’re back to celebrate the sounds that soundtracked your entire year. Ready to share your favorite artists and songs ...

With the help of the A.R.M.Y., BTS (방탄소년단) 'Dynamite' Official MV set a new all-time record for the biggest music video Premiere with over 3 million peak concurrents. Stay tuned as we confirm final ...

Teens come to YouTube to learn, explore their passions, and express themselves. We recognize our responsibility to ensure their time on the platform is well spent. That’s why our teen-focused products ...

So far this year, there have been more than 25 billion views of videos with “unboxing” in the title.¹ Sure, you know you ordered something online and followed the tracking information every step of ...

Black creators have played an important role in shaping the culture on YouTube. From fashion and comedy to politics, learning and wellness, these creators have propelled our platform forward. Over the ...

We are constantly amazed by how they take every new feature, technology or trend and turn it into something we could never have imagined. And today at Made On YouTube ...