The changes to the Jack Daniels bottle and label are subtle enough that people are only just noticing although the new design has been rolling out for a few months. The shape of the bottle itself ...

Jack Daniel’s says it owns trademark registrations for those features, including Registration No. 4,106,178 for the square bottle and Registration No. 4,106,179 for its label.

The sleepy little town of Lynchburg, Tenn., continues to be a hub of innovation in the world of whiskey: Jack Daniel’s ...

The case, a trademark dispute, pitted Jack Daniel’s against Bad Spaniels Silly Squeakers, which looks like the distiller’s distinctive bottle and adds potty humor.