A landing page is a specialized webpage designed to convert visitors into leads by capturing their information through a form ...

A well-designed landing page can significantly impact the success or failure of acquiring a first or retaining a paying customer. Landing pages significantly impact conversion rates because they make ...

Website landing pages that contain a single call to action (CTA) garner a higher average conversion rate than those with more than one CTA, according to recent research from Unbounce. The report was ...

About the research: The report was based on an analysis of data collected between November 2019 and November 2020 from more than 44,000 Unbounce customer website landing pages, 264 million visits to ...