When is Prime Day 2025? Prime Day runs from Tuesday, July 8 through Friday, July 11 in 2025, with new deals dropping as often as every five minutes at certain points during the ev

The tradition of Amazon Prime Day started a decade ago with the inaugural event held on July 15, 2015 to coincide with Amazon's 20th anniversary. Since then, it has expanded to include more days, more countries and more fanfare — offering deals on everything from vacuum cleaners to dresses to AirPod Pro earbuds.

It’s official! The dates for Prime Day 2025 have been announced. This year, Amazon’s yearly sales event is set to go down on July 8–11. We’re still a couple of weeks away, but we’ve been working diligently to round up the best early deals and spot the best products we expect to see on sale.