Researchers from Oklahoma State University and University of Florida published a new Journal of Marketing article explaining how marketers can capitalize on the power of perception through the ...

A visual identity is all the graphic elements that represent your brand making it unique and recognizable When visual identity is build consistently across several channels, it builds brand ...

If you want to connect with your prospects, leads, and customers online, you need to create content that engages them across multiple touch points. For that reason, B2B companies should use visual ...

Compelling websites turn visitors into customers, but what's their secret? Visual storytelling. In my experience, however, many businesses and organizations underestimate the power of visual ...

LOS ANGELES--(BUSINESS WIRE)--Visual art marketing is joining the AI revolution as ROI-based creative influence campaign pioneer Rad Technologies Inc. (RAD) teams up with visual marketing agency ...

Visual imagary is swift becoming an online lingua franca. Suzy Bashford investigates its impact on the B2B world – and finds out how savvy marketers can benefit A friend’s teenage daughter sent me a ...

Those historical words have been reprinted and shared for over 150 years. But by President Abraham Lincoln’s own admission, the Gettysburg Address dismisses the use of words. Abraham Lincoln didn’t ...

Marketing has undergone a significant transformation over the past few decades, evolving in tandem with technological advancements and changing consumer behavior. As part of this, I see a shifting ...

NEW YORK, Dec. 15, 2025 (GLOBE NEWSWIRE) -- iStock, a leading ecommerce platform providing premium content to SMBs, SMEs, creatives, and students everywhere, has released its 2026 Marketing Trends, ...

Visuals influence internet and social media users like nothing else can, and younger generations, in particular, value the ability to search online using real-life images or videos. With its ability ...