For over 60 years, Lowrance has led the way in fish finder technology. From the first transistor sonar capable of displaying individual fish to the first DownScan sonar to produce high-resolution ...

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If you’re not familiar with fish finders, they can enhance the fisherman’s ability to catch fish exponentially. In its most basic form, a fish finder is used to locate fish. It will basically display ...

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Darrell Lowrance was not a man who sat still. His passions included fishing and flying, and family members even decades younger sometimes had trouble keeping up with him. It was during one of his ...

BRAUNIG LAKE — Fishing guide Manny Martinez was excited looking at the large yellow and orange balls of baitfish and red drum on his Lowrance Fish Finder that stretched a horizontal line across the ...