Monique Danao is a highly experienced journalist, editor, and copywriter with an extensive background in B2B SaaS technology. Her work has been published in Forbes Advisor, Decential, Canva, 99Designs ...

SurveyMonkey is now Momentive. Learn more here. With the world beginning to vaccinate against COVID-19, businesses are looking to the future with optimism—and ambitious goals. This moment in time is ...

Close the gap between brand vision and customer perception by using data, consistent messaging, and empowered teams to build authentic connections that drive loyalty and long-term growth.

Your brand’s presence in AI answers shows real influence. Track visibility, benchmark competitors, and connect it to business ...

Tracksuit, a New Zealand-based brand tracking startup, wants to take on traditional market research players by offering a more affordable, accessible brand insights tool. “Market research and brand ...

In my work as a brand strategist revealing the intersection of psychology and marketing, I have found that the most effective marketers have an intuitive grasp that science is now beginning to prove.

As search engines become more AI-driven with Overviews and the rise of large language models (LLMs), organic search is still one of the most significant brand touchpoints. Whether through Google ...

Numbers don't buy trust; conversations do. Every tweet, review, or blog post that names your brand is a signal of relevance and influence. Those signals are no longer background noise; they are the ...

The top car brands seem to be losing their importance in the eyes of consumers as competition across the industry heats up. For years, Toyota, Ford, and Honda have been the top names in Consumer ...

Consumers are more concerned about brands that advertise near offensive content than near heavy news, according to a survey by Verizon Media and Insights Now provided to Marketing Dive. Almost all (90 ...