The following is the second of two excerpts from The Way to Design, a guide to becoming a designer founder and to building design-centric businesses. It was adapted and reprinted with the author’s ...

Design thinking is a problem-solving process that encourages us to rethink the world and how people connect through products, systems or institutions. Leading brands globally use design thinking to ...

The design thinking process is a two-pronged approach that involves both empathetic ideology and a process that aims to find the best possible solution for gaps in the market or problems in a given ...

The employee experience continues to remain a top priority for organizations. Many are embarking on transformational journeys to shift the structure, approach and culture of their human resources ...

Enter design thinking—an approach that goes beyond mere products to delve deeply into customer experience, transforming everyday banking into an intuitive, engaging, and satisfying journey. How can ...