Add Yahoo as a preferred source to see more of our stories on Google. A new taste is coming to Super Bowl viewers who have long been accustomed to watching ads for soda, candy, pizza, chips and beer.

Several rows of bottles of Svedka vodka in both regular and Clementine flavor - The Image Party/Shutterstock If you're a fan of vodka and football but are not so fond of the ever-growing presence of ...

Add Yahoo as a preferred source to see more of our stories on Google. Vodka brand Svedka's new AI-generated Super Bowl commercial came to life with a little help from a Nashville creative. Svedka, ...

LOUISVILLE, Ky., Dec. 3, 2025 /PRNewswire/ -- The robots are coming, and they're bringing vodka someplace it's never been: the Super Bowl… Sazerac announced today that SVEDKA Vodka will star in the ...

Sazerac, which also owns Fireball and Southern Comfort, is using the Super Bowl to promote its Svedka vodka brand. Svedka has used a robot character named Fembot in past marketing, and the robot ...

SVEDKA is making Super Bowl history with its first-ever Big Game commercial and Mark Ballas is front and center in the excitement. The Dancing With the Stars champion is partnering with the vodka ...

SVEDKA Vodka’s iconic robot, the Fembot, has just learned how to dance, and she’s going to debut her new, hot moves in a Super Bowl ad. After bringing back its iconic robot this past fall after a ...

AI is sparking a major shift in advertising and will make an appearance in at least one Super Bowl commercial. The technology is also raising questions about creativity and job replacement. NBC News’ ...