When I first wrote about private label store brands, it was all about getting to know the name brand that are specific to ...

One in four rice samples from more than 100 different store brands contained dangerous levels of arsenic, a new investigation ...

The price is certainly right, and chains have gotten serious about their private-label beers. These are the cans to stock ...

I did a taste test of five brand-name cereals and their cheaper generic alternatives from Walmart. I preferred the brand-name versions of Honey Nut Cheerios and Honey Bunches of Oats. However ...

A recent report has raised concerns over the safety of more than 100 brands of store-bought rice in the United States.

The store offers budget-friendly alternatives ... more satisfying bite. Name-brand cereals also tend to stay crunchy in milk longer and have more developed, nostalgic flavors.

I did a taste test of five brand-name cereals and their cheaper generic alternatives from Walmart. I preferred the brand-name versions of Honey Nut Cheerios and Honey Bunches of Oats. However, I ...