Google Local Services Ads added a new setting named direct business search. This setting gives advertisers the option to show their ads when someone searches for your brand or business directly.

With Local Business Ads, merchants bid on keywords and pay per click as they do for ads now on Google AdWords, said Preuss. The ads show up on the maps as well as on Google's main search results ...

Google is testing an increase in the number of local service ads in search results pages.

Make sure you are paying attention to the local service ads option with Google Ads, even if it is not yet available for your industry.

Advantages of Google Local Services Ads Local Service Ads offer a number of clear advantages. One is they are simply a cost-effective method for local businesses to reach customers.

Relevant ads on the Google Maps app can now appear at the bottom of the screen after a user performs a search. They include a title, ad text, and a link to get directions.

Google is notifying some advertisers that use Google's Local Service Ads program that soon their ads will be shown on Google Maps. It will start with the iOS version of the Google Maps app and ...

Create a Local Focus with Your Ads If you are setting up a Google Ads search campaign for your local business, you will waste a lot of money if you target too large of a geographical area.

After failing to crack radio and print advertising several years ago and still struggling in TV ads, Google views local online advertising as a juicy target.

Google AdWords and Google Local are working together to bring response driven advertising to local businesses with the new Beta offering of Google Local Business Ads. (Yes, the Google Map ads with ...

Piper estimates local online advertising, here defined as local search, IYP and classifieds, to be worth $4.589 billion today. The firm contends the medium-term local market potential is $25.9 ...

The fight to control local advertising is shaping up as the next great battle in the technology sector. Some see it as Version 2.0 of the war to own online search, a rare opportunity to shorten ...