JCPenney today (April 17) launched a new loyalty program that could deliver half a billion dollars to its consumers, per details shared with Marketing Dive, representing another major investment by ...

The new item-specific rewards are helping Walmart build out ways to reward Walmart+ member loyalty, Cracchiolo said. Walmart plans to integrate the program with its growing digital advertising ...

Del Taco has revamped its Del Yeah! Rewards program. The enhanced program will offer a platform where guests can earn rewards easier, faster, and in more fun and engaging ways. Members will be able to ...

The objectives of the J-Rewards Programme are to generate incremental revenue through the program for EX, SRX and product bundles and to reward partners for both sales and non-sales related activities ...

General Mills is gaining market share and driving higher sales despite ongoing supply chain challenges and price hikes thanks in part to strategic investments in brand building and digital consumer ...

Panera Bread launched Panera Grocery Rewards—a national reward program that sits at the nexus of the company’s leading loyalty program, growing CPG business and in-café offerings. Customers who spend ...

Foxtrot Café & Market is launching a rewards program on June 25. For every dollar spent, customers receive one point, and the urban convenience-store chain will offer a free café drink for every 100 ...

Grocery chain Save A Lot has debuted its first-ever loyalty program — Save A Lot Rewards. Available via a new mobile app, Save A Lot Rewards offers shoppers points called “dots” that can be redeemed ...

J.C. Penney on Wednesday launched a new loyalty program that could deliver half a billion dollars to its consumers, per details shared with sister publication Marketing Dive, representing another ...