Google released a new help page detailing Asset testing for retailers ... and return on ad spend between the two groups. Why ...

Learn all about Sitelinks – what they are, how they differ from headlines, maximum numbers you can use across different ...

Google Ads has launched new creative capabilities to improve campaign performance, including asset testing for performance max (PMax) campaigns and AI-powered image creation. Retailers can now test ...

Google's PMax updates include retention goals for lapsed customers, acquisition cost reporting, and automated image ...

Then Google said, “Let there be Shopping.” And so began the golden age of search advertising ... 2. Asset group segmentation and how you set up a Performance Max campaign really make a ...

Google announced a number of new goals and image controls that are now available on Performance Max campaigns. Google added customer lifecycle goals and reporting and additional image controls.