Imagine that you have coupons that you wanted to push to mobile customers that purchase a specific item. This is a customer facing system of engagement requires location data, purchase data, wallet ...

In the world of database technology, there are two main types of databases: SQL and NoSQL—or, relational databases and non-relational databases. The difference speaks to how they’re built, the type of ...

NoSQL operational databases are rapidly gaining adoption. They’re easier to use, operate, and scale than their relational counterparts, and they enable faster development of richer applications.

NoSQL database systems continue to gain traction, but they are still not widely understood. There is more than one type of NoSQL database and a large number of individual NoSQL DBMSs. There are more ...

Because any database that does not support the SQL language is, by definition, a "NoSQL" database, some very different databases coexist under the NoSQL banner. Massively scalable data stores like ...