UNG's Preston Reid and Abbie Tanner placed third in the KMA Invitational at Kennesaw State University. Shown here are left: ...

For instance, if you're marketing a seasonal promotion for a restaurant ... Who will be in the room for your presentation or pitch? Different audiences will have different tolerances for data-driven ...

Ten years ago, if a brand called for a creative agency pitch, it was headline news in advertising and marketing media ... sat through the pitch presentations of other agencies.

Alison Durtnall, Georgian Business and Marketing and Communications Professor, and Director, Treefort Services, says that ...