In select bars across Seoul, the Heineken is giving fans the keys to self-service bars, allowing them to enjoy UEFA Champions ...

Heineken is embracing football superstitions in a new campaign featuring Liverpool and Netherlands captain Virgil Van Dijk and former England midfielder Jill Scott. The campaign is part of Heineken’s ...

European matches air at around 4am or 5am local time, a time when most bars have closed for the night because of high labor ...

Goal of the Day, presented by Heineken, is voted for by the fans on every night of UEFA Champions League action – keep track of them all right here.

PSG claimed the first leg in London last week, a 1-0 grinder over Arsenal settled by Ousmane Dembélé. The rematch goes down ...

Bola slips in just as the iconic Champions League anthem begins, balancing two perfectly chilled cans of Heineken. Neither of your teams plays tonight, but you’re both here anyway. Why?