A team of scientists in California say they have discovered a new color they named olo, but you can't see the "most intense ...

The color, dubbed olo, is described as an intensely saturated teal. Researchers say it might have applications in ...

Described as a kind of blue-green, the new color—named “olo”—can only be seen using lasers to manipulate certain ...

red and green — and the three types' functions overlap. However, the laser only stimulated the M cone cells in the retina, which essentially allowed the human eye to perceive a color "that never ...

A group of American scientists has claimed to have discovered a new, never-before-seen color after an experiment saw them fire laser pulses into their eyes ... a brand new green-blue color.