A marketing plan turns choices into numbers, timelines, and owners your marketing team can ship. A well crafted marketing plan ties marketing strategy, marketing efforts, and business objectives to ...

Finding ways to grow your electrical contracting business requires development of a marketing plan. A marketing plan also gives you a guide for staying on top of the changes in the market, such as ...

Learn how to write a compelling marketing plan executive summary with expert tips, essential components and a template to secure stakeholder buy-in fast.

Creating a marketing plan can be a tricky proposition if you try to market your goods and services as you want them to be viewed rather than basing your marketing plan on what the marketplace wants to ...

If you’re planning to revamp or create a marketing plan for your business, keep reading for the five steps you need to make it happen. Opinions expressed by Entrepreneur contributors are their own.

Restaurant marketing includes hidden costs for restaurant owners to consider. Learn about hidden restaurant marketing costs ...