Fort Worth, Texas-based American Airlines debuted its current livery more than a decade ago. The sleek design, which pays ...

Who is that airline employee wearing a cute little boxy jacket in charcoal gray? Odds are it will be an American Airlines employee testing a prototype uniform as part of the carrier's rebranding ...

American Airlines new livery features the Flight Symbol (right), a new typeface and a stylized American flag on the tail, on a background of silver mica paint. Everyone, it seems, has an opinion ...

American’s logo is already a registered trademark, which prevents it from being used by others in commercial settings, but copyright registration would provide a broader set of protections.

Airlines are replacing planes with buses on some short routes If booking an American Airlines flight from two smaller Eastern cities, you'll end up on a bus instead of a plane for the trip to the ...

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American Airlines rolled out a new logo and look for its planes this morning. The announcement, made in a video featuring CEO Tom Horton, heralds a new day for the airline. There are two reasons ...

This Dec. 19, 2017, photo shows the American Airlines logo on top of the American Airlines Center in Dallas. (Michael Ainsworth / AP) X ...