Just as great pizza chefs focus on the quality of their cheese and tomatoes, the marketing funnel can be more useful if it’s ...

Meta’s AI promises hands-off advertising – but not everything runs better on autopilot. Here’s where human insight still wins ...

Featuring loads of Hollywood star power, the tech giant’s presentation showed off results from the first full year of ...

As media fragmentation and signal loss reshape advertising, Amazon is betting on AI to stitch the funnel back together. At ...

Most early-stage businesses think marketing success starts with brand-building. Slick logos, sharp messaging, a clever ...

Samsung TV Plus Unveils Exclusive New FAST Partnerships with the Jonas Brothers, Spotify, and Top Creators Mark Rober and Dhar Mann/ New Suite of Action-Oriented, Data-Driven Solutions Reinvents the ...

Google also announced that it will incorporate its existing commerce media suite, which was previously available through ...

Amazon is rolling out new ad formats on Prime Video, including contextually relevant pause ads and shoppable inventory. The ...

Amidst its antitrust backlash, the tech giant is looking to get a slice of the inevitably lucrative market for ads embedded ...