Google’s new logo keeps the same letterform, as well as the bright red-yellow-green-blue color sequence, but now those colors blur into each other. The new “G” is Google’s biggest update to its visual identity since retiring serfs for its current sans-serif font, Product Sans, in 2015.

Google is set to update its iconic 'G' icon, marking the first change in nearly 10 years since its last significant logo update in 2015.